https://vanyasdesign.com Vanya Vasileva Fri, 09 Oct 2026 12:13:28 +0000 https://vanyasdesign.com en https://vanyasdesign.com/URGE-RUNWAY-PUBLICATION Wed, 07 Oct 2026 08:33:48 +0000 Vanya Vasileva https://vanyasdesign.com/URGE-RUNWAY-PUBLICATION URGE RUNWAY&nbsp;Publication Editorial Creative Direction / Fashion Photography / Graphic Layout <img width="2250" height="2813" width_o="2250" height_o="2813" data-src="https://freight.cargo.site/t/original/i/ffd23d78ad00c00bfb86364d4981dc8846d1c363f2a590debe6820bc1dbde0e8/urge_zine_JPEGS.jpg" data-mid="252961358" border="0" src="https://freight.cargo.site/w/1000/i/ffd23d78ad00c00bfb86364d4981dc8846d1c363f2a590debe6820bc1dbde0e8/urge_zine_JPEGS.jpg" /> <img width="2250" height="2813" width_o="2250" height_o="2813" data-src="https://freight.cargo.site/t/original/i/6b9082b739a8b8efab58b5bb84e9f21e42ddca95bd338c036e5e9eaa98d2bb88/urge_zine_JPEGS2.jpg" data-mid="252961359" border="0" 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data-src="https://freight.cargo.site/t/original/i/c1cb44ffc698bf3ce9a9970b7b2e76ef2e35bce7788de4555ff2e9f6f7896b08/urge_zine_JPEGS25.jpg" data-mid="252961383" border="0" src="https://freight.cargo.site/w/1000/i/c1cb44ffc698bf3ce9a9970b7b2e76ef2e35bce7788de4555ff2e9f6f7896b08/urge_zine_JPEGS25.jpg" /> <img width="2250" height="2813" width_o="2250" height_o="2813" data-src="https://freight.cargo.site/t/original/i/acf6e2433b0271c2fec0edd706b330974bc7e9605de92cc4bb4214bf191defc8/urge_zine_JPEGS26.jpg" data-mid="252961384" border="0" src="https://freight.cargo.site/w/1000/i/acf6e2433b0271c2fec0edd706b330974bc7e9605de92cc4bb4214bf191defc8/urge_zine_JPEGS26.jpg" /> <img width="2250" height="2813" width_o="2250" height_o="2813" data-src="https://freight.cargo.site/t/original/i/7edd4e297f678359466d1789f9e8366ae5e7a9ed2293af9f4d7dff80420999df/urge_zine_JPEGS27.jpg" data-mid="252961385" border="0" src="https://freight.cargo.site/w/1000/i/7edd4e297f678359466d1789f9e8366ae5e7a9ed2293af9f4d7dff80420999df/urge_zine_JPEGS27.jpg" /> Concept &amp; Manifesto: Urge Runway is a digital retrospective documenting independent fashion culture in Eastern Europe. Drawing on formatting practices and visual approaches from London, Paris, and Amsterdam, this archive shifts the runway out of standard event reporting and into a structured, editorial layout.The visual pacing is built on a clear contrast: pairing raw, slow-shutter motion trails with clean, geometric framing. By organizing the clothing, crowd dynamics, and designer manifestos into a unified digital catalog, the project preserves the energy of contemporary Sofia subculture within a minimalist, permanent space.Extended visual report // BTS &amp; runway&nbsp; <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/1a6ab25a33d7a61cecfbfa349f34a291d2f135c2b0c45e17d6fdb65b780478d3/DSC_0132.JPG" data-mid="253039637" border="0" src="https://freight.cargo.site/w/1000/i/1a6ab25a33d7a61cecfbfa349f34a291d2f135c2b0c45e17d6fdb65b780478d3/DSC_0132.JPG" /> <img width="2587" height="3881" width_o="2587" height_o="3881" data-src="https://freight.cargo.site/t/original/i/cd2cc25301b4224f0672af93f2a3afe8727027db9038f868bbb4a01eee1ddc8e/DSC_0170.JPG" data-mid="253039641" border="0" src="https://freight.cargo.site/w/1000/i/cd2cc25301b4224f0672af93f2a3afe8727027db9038f868bbb4a01eee1ddc8e/DSC_0170.JPG" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/a3c410afad68638a2679dc173d5884c18efd40ba49218008045efde26eb39b21/DSC_0328.jpg" data-mid="253039643" border="0" src="https://freight.cargo.site/w/1000/i/a3c410afad68638a2679dc173d5884c18efd40ba49218008045efde26eb39b21/DSC_0328.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/ede8dad5ea31c957ff17678eeb7da41a46eb3879b65d070b630b3ddc7cc2f7df/DSC_0385.JPG" data-mid="253039644" border="0" src="https://freight.cargo.site/w/1000/i/ede8dad5ea31c957ff17678eeb7da41a46eb3879b65d070b630b3ddc7cc2f7df/DSC_0385.JPG" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/35c57d27c4703e5e340cc96d980226b9ef0d4561c8e8aa3a753f9d853a7af856/DSC_0091.JPG" data-mid="253039636" border="0" src="https://freight.cargo.site/w/1000/i/35c57d27c4703e5e340cc96d980226b9ef0d4561c8e8aa3a753f9d853a7af856/DSC_0091.JPG" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/c4d6b0863679cfe1a7bc281d6bf997137110b77311c1b7def47eaa5dc3a41b72/DSC_0405.JPG" data-mid="253039645" border="0" src="https://freight.cargo.site/w/1000/i/c4d6b0863679cfe1a7bc281d6bf997137110b77311c1b7def47eaa5dc3a41b72/DSC_0405.JPG" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/3303b2c3c0570093a91d9d0923fa3bf6a3235ab9c44b1f0b4b5849761f8840b9/DSC_0149.jpg" data-mid="253039639" border="0" src="https://freight.cargo.site/w/1000/i/3303b2c3c0570093a91d9d0923fa3bf6a3235ab9c44b1f0b4b5849761f8840b9/DSC_0149.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/60790051d7153773bf2586795f4cdb7231ad84e219daff676e4c27d86c58264f/DSC_0152.JPG" data-mid="253039640" border="0" src="https://freight.cargo.site/w/1000/i/60790051d7153773bf2586795f4cdb7231ad84e219daff676e4c27d86c58264f/DSC_0152.JPG" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/1d11fe0aa12ee99a5c6dc6d70ec424326b5be106c73825cf9285869c85a05885/DSC_0175.JPG" data-mid="253039642" border="0" src="https://freight.cargo.site/w/1000/i/1d11fe0aa12ee99a5c6dc6d70ec424326b5be106c73825cf9285869c85a05885/DSC_0175.JPG" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/2d77cf186f56f0c603b33bb39401692099ab15096711298f367b30225339d339/DSC_0075.JPG" data-mid="253039635" border="0" src="https://freight.cargo.site/w/1000/i/2d77cf186f56f0c603b33bb39401692099ab15096711298f367b30225339d339/DSC_0075.JPG" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/8660ac7f80aad7e96658aadb98dac8c9a6c68591e7026d85bfb4f16d7a0270cf/DSC_0048.JPG" data-mid="253039633" border="0" src="https://freight.cargo.site/w/1000/i/8660ac7f80aad7e96658aadb98dac8c9a6c68591e7026d85bfb4f16d7a0270cf/DSC_0048.JPG" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/2ba466b11642904fe115291afb3d61498e63f5824bb7f00c6d2503f54f9d7339/DSC_0133.JPG" data-mid="253039638" border="0" src="https://freight.cargo.site/w/1000/i/2ba466b11642904fe115291afb3d61498e63f5824bb7f00c6d2503f54f9d7339/DSC_0133.JPG" /> https://vanyasdesign.com/MODASOFIA-CHAPTER-01 Fri, 09 Oct 2026 12:13:28 +0000 Vanya Vasileva https://vanyasdesign.com/MODASOFIA-CHAPTER-01 MODASOFIA&nbsp;CHAPTER 01THE EDITORIAL Editorial/Fashion Photography CHAPTER 01_01 // THE EDITORIAL /// FOR ANE STUDIO&nbsp; <img width="3789" height="5683" width_o="3789" height_o="5683" data-src="https://freight.cargo.site/t/original/i/f512440925b29e64c6a32f949bd66047cd30c5a088b89929dd594812e6cf4ae9/DSC_0713.jpg" data-mid="253080704" border="0" src="https://freight.cargo.site/w/1000/i/f512440925b29e64c6a32f949bd66047cd30c5a088b89929dd594812e6cf4ae9/DSC_0713.jpg" /> <img width="3623" height="5434" width_o="3623" height_o="5434" data-src="https://freight.cargo.site/t/original/i/e029be848437f46b2011d1684c298643ec92849d7a087021ec073f15cb507d7e/DSC_0786.jpg" data-mid="253080712" border="0" src="https://freight.cargo.site/w/1000/i/e029be848437f46b2011d1684c298643ec92849d7a087021ec073f15cb507d7e/DSC_0786.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/4cd67a1a9cbbbf164f4c8bd20875f5336313e233220a11aa524e1f580ee10f32/DSC_0814.jpg" data-mid="253080716" border="0" src="https://freight.cargo.site/w/1000/i/4cd67a1a9cbbbf164f4c8bd20875f5336313e233220a11aa524e1f580ee10f32/DSC_0814.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/1f3202be8bbcdc7d72006d9f6678f6124073f344b03ceea0c9c9c2fa15c9b46d/DSC_0820.jpg" data-mid="253080721" border="0" src="https://freight.cargo.site/w/1000/i/1f3202be8bbcdc7d72006d9f6678f6124073f344b03ceea0c9c9c2fa15c9b46d/DSC_0820.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/078960100debd39f8b658b11524274073f5c03231b3bf5a63ea8d0570b07159e/DSC_0783.jpg" data-mid="253080710" border="0" src="https://freight.cargo.site/w/1000/i/078960100debd39f8b658b11524274073f5c03231b3bf5a63ea8d0570b07159e/DSC_0783.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/24bc2d5ab01dee07dbc4d5f6b591f2fe81c9a5f19990c51e19a568fb7f191a63/DSC_0790.jpg" data-mid="253080713" border="0" src="https://freight.cargo.site/w/1000/i/24bc2d5ab01dee07dbc4d5f6b591f2fe81c9a5f19990c51e19a568fb7f191a63/DSC_0790.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/b15ea2a321f4758a639082344e86499111138fbf656ba7a737fe1628256506b6/DSC_0794.jpg" data-mid="253080714" border="0" src="https://freight.cargo.site/w/1000/i/b15ea2a321f4758a639082344e86499111138fbf656ba7a737fe1628256506b6/DSC_0794.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/f8893b8f84dc8d46470c0a5ae2e3790894a2ea5389b1a280ebb75660f84d0b56/DSC_0780.jpg" data-mid="253080708" border="0" src="https://freight.cargo.site/w/1000/i/f8893b8f84dc8d46470c0a5ae2e3790894a2ea5389b1a280ebb75660f84d0b56/DSC_0780.jpg" /> <img width="3813" height="5719" width_o="3813" height_o="5719" data-src="https://freight.cargo.site/t/original/i/456759f2dae9db319e033ad125206f90cc002caaba1459606755008c3a2931b4/DSC_0760.jpg" data-mid="253080707" border="0" src="https://freight.cargo.site/w/1000/i/456759f2dae9db319e033ad125206f90cc002caaba1459606755008c3a2931b4/DSC_0760.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/867e7fbc6e2b0cf80e93c4d7cde7c4761a58fbfacf199198943f8db62d7568b3/DSC_0721.jpg" data-mid="253080705" border="0" src="https://freight.cargo.site/w/1000/i/867e7fbc6e2b0cf80e93c4d7cde7c4761a58fbfacf199198943f8db62d7568b3/DSC_0721.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/de3cbbb611d32108c08f087522e79c6fe982c6dcaf9cb1845de608a92e79ab62/DSC_0745.jpg" data-mid="253080706" border="0" src="https://freight.cargo.site/w/1000/i/de3cbbb611d32108c08f087522e79c6fe982c6dcaf9cb1845de608a92e79ab62/DSC_0745.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/78ca1d65225885246cec77b2db7d765fbc50bdd72b78f6060a7d0fab8b69d82f/DSC_0710.jpg" data-mid="253080703" border="0" src="https://freight.cargo.site/w/1000/i/78ca1d65225885246cec77b2db7d765fbc50bdd72b78f6060a7d0fab8b69d82f/DSC_0710.jpg" /> CHAPTER 01_02 // THE EDITORIAL /// FOR BULKINA&nbsp; <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/a9e56388112aa2a4be5759c1313fe2a9b9c84aa6e7bed5e06b5d1cc27fbdc0d7/DSC_0286.jpg" data-mid="253080696" border="0" src="https://freight.cargo.site/w/1000/i/a9e56388112aa2a4be5759c1313fe2a9b9c84aa6e7bed5e06b5d1cc27fbdc0d7/DSC_0286.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/1f9c54142621372b40215c376d6e594cd2be098bf4ef69b1bd149d1666ccb4fd/DSC_0305.jpg" data-mid="253080699" border="0" src="https://freight.cargo.site/w/1000/i/1f9c54142621372b40215c376d6e594cd2be098bf4ef69b1bd149d1666ccb4fd/DSC_0305.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/a27db18c0c6a55616250e97818ca5ca927fc9e8def72e10e56841d181888875e/DSC_0312.jpg" data-mid="253080702" border="0" src="https://freight.cargo.site/w/1000/i/a27db18c0c6a55616250e97818ca5ca927fc9e8def72e10e56841d181888875e/DSC_0312.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/9b8bc3dc1357d3120eb5f96131349e40fb836e887acc54651b919d21a556f094/DSC_0066.jpg" data-mid="253080692" border="0" src="https://freight.cargo.site/w/1000/i/9b8bc3dc1357d3120eb5f96131349e40fb836e887acc54651b919d21a556f094/DSC_0066.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/563912adfdb19b4e5f05a6144f09456fa8ed3abfa8dd2ed1cf75141513d28c7f/DSC_0145.jpg" data-mid="253080695" border="0" src="https://freight.cargo.site/w/1000/i/563912adfdb19b4e5f05a6144f09456fa8ed3abfa8dd2ed1cf75141513d28c7f/DSC_0145.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/93f02b316b12cd3181555ffc94e1ca3e9b5d58113906ee2a762c370f3cf40c4d/DSC_0104-2.jpg" data-mid="253080693" border="0" src="https://freight.cargo.site/w/1000/i/93f02b316b12cd3181555ffc94e1ca3e9b5d58113906ee2a762c370f3cf40c4d/DSC_0104-2.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/cef2044056f656abe204f33d91f0aac5f12a8fc7a4c6382c887872186b99979d/DSC_0127.jpg" data-mid="253081385" border="0" src="https://freight.cargo.site/w/1000/i/cef2044056f656abe204f33d91f0aac5f12a8fc7a4c6382c887872186b99979d/DSC_0127.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/73e4f9b5b8068f35df4213a9978c61fb419990684751b6f4cbcdf00416fa42ed/DSC_0106.jpg" data-mid="253080694" border="0" src="https://freight.cargo.site/w/1000/i/73e4f9b5b8068f35df4213a9978c61fb419990684751b6f4cbcdf00416fa42ed/DSC_0106.jpg" /> CHAPTER 01_03 // THE EDITORIAL /// FOR VEORGOVSKI&nbsp; <img width="3685" height="5527" width_o="3685" height_o="5527" data-src="https://freight.cargo.site/t/original/i/6a53f49f9c80bf987f247b115e180d2a69a412d00b4a009ecb071e83e0813dab/DSC_0038.jpg" data-mid="253080690" border="0" src="https://freight.cargo.site/w/1000/i/6a53f49f9c80bf987f247b115e180d2a69a412d00b4a009ecb071e83e0813dab/DSC_0038.jpg" /> <img width="2667" height="4000" width_o="2667" height_o="4000" data-src="https://freight.cargo.site/t/original/i/25e648449dfbbfcc683490d911f2bca4a918b087ef084defab13bd718cabc007/DSC_0041.jpg" data-mid="253080691" border="0" src="https://freight.cargo.site/w/1000/i/25e648449dfbbfcc683490d911f2bca4a918b087ef084defab13bd718cabc007/DSC_0041.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/fae04e49dad404fdcfe31b3d6b21413ce145ce570d30cfc6a90b5c9f4d9560d6/DSC_0035.jpg" data-mid="253080688" border="0" src="https://freight.cargo.site/w/1000/i/fae04e49dad404fdcfe31b3d6b21413ce145ce570d30cfc6a90b5c9f4d9560d6/DSC_0035.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/782775a28b055cd62fd3d13e1382a2b49b347aa1ddced0b26ae610533eb9d373/DSC_0037.jpg" data-mid="253080689" border="0" src="https://freight.cargo.site/w/1000/i/782775a28b055cd62fd3d13e1382a2b49b347aa1ddced0b26ae610533eb9d373/DSC_0037.jpg" /> Concept &amp; Manifesto: This project represents a dual approach to contemporary fashion week strategy: executing high-level digital direction from behind the scenes, followed by technical documentation live from the runway. Following the social media campaign I executed for ModaSofia titled "FOR FASHION FORCES," here it shifts directly onto the catwalk.The resulting images are organized into two distinct visual chapters: • CHAPTER 01 // THE EDITORIAL&nbsp; Intimate, behind-the-scenes framing and personal creative direction capturing the atmosphere, artists, and raw subcultures of the event. • CHAPTER 02 // THE RUNWAY&nbsp;Technical, high-contrast study of clothing in motion under the main spotlights, archiving individual look silhouettes and fabric textures. https://vanyasdesign.com/MODASOFIA-CHAPTER-02 Thu, 08 Oct 2026 13:23:12 +0000 Vanya Vasileva https://vanyasdesign.com/MODASOFIA-CHAPTER-02 MODASOFIA&nbsp;CHAPTER 02 THE RUNWAY Editorial/Fashion Photography CHAPTER 02 // THE RUNWAY &nbsp; <img width="3822" height="5733" width_o="3822" height_o="5733" data-src="https://freight.cargo.site/t/original/i/d7c1c5feab45f14200dc197f5b4d5f1aa41c8bb94600d536fe07abef7fc2beac/DSC_0662.jpg" data-mid="253079503" border="0" src="https://freight.cargo.site/w/1000/i/d7c1c5feab45f14200dc197f5b4d5f1aa41c8bb94600d536fe07abef7fc2beac/DSC_0662.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/19eb2ad01255b0a484e79e49a415d7fbf0a33ca33340ba7131584a4fa6437c90/DSC_0602.jpg" data-mid="253079498" border="0" src="https://freight.cargo.site/w/1000/i/19eb2ad01255b0a484e79e49a415d7fbf0a33ca33340ba7131584a4fa6437c90/DSC_0602.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/bbc5dbb728c6ef2cf9ce54119faaaf8d250cc71569ded56de5c2bcb412ad6fe6/DSC_0642.jpg" data-mid="253079500" border="0" src="https://freight.cargo.site/w/1000/i/bbc5dbb728c6ef2cf9ce54119faaaf8d250cc71569ded56de5c2bcb412ad6fe6/DSC_0642.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" 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height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/aa662a85ae04ccc37a9bd99a9590b4c6e19ee58278d91115c838dd1cf8071578/DSC_0092.jpg" data-mid="253079466" border="0" src="https://freight.cargo.site/w/1000/i/aa662a85ae04ccc37a9bd99a9590b4c6e19ee58278d91115c838dd1cf8071578/DSC_0092.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/45e987939efeb9606358c64981abb0c7bdf4a70800ae9e93b92276d1822889ce/DSC_0072.jpg" data-mid="253079465" border="0" src="https://freight.cargo.site/w/1000/i/45e987939efeb9606358c64981abb0c7bdf4a70800ae9e93b92276d1822889ce/DSC_0072.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/728461e66ca8fc944d04f5c18e600bc8a3933c2a0a905e53ffa76339b5996f60/DSC_0127.cJPG.jpg" data-mid="253079467" border="0" 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data-src="https://freight.cargo.site/t/original/i/c93928635f0d69046fa138502867c6cfd36911031164ea4514b2e95ed0252807/DSC_0179.jpg" data-mid="253079471" border="0" src="https://freight.cargo.site/w/1000/i/c93928635f0d69046fa138502867c6cfd36911031164ea4514b2e95ed0252807/DSC_0179.jpg" /> <img width="2864" height="4296" width_o="2864" height_o="4296" data-src="https://freight.cargo.site/t/original/i/be62b4ea6a7d178997aa5c4aa6c35a1550cc6ac830bec54b53c7237fd958c048/DSC_0335.jpg" data-mid="253079475" border="0" src="https://freight.cargo.site/w/1000/i/be62b4ea6a7d178997aa5c4aa6c35a1550cc6ac830bec54b53c7237fd958c048/DSC_0335.jpg" /> <img width="3452" height="5178" width_o="3452" height_o="5178" data-src="https://freight.cargo.site/t/original/i/5bc5e0085bf34bd9153efd84252dea8ee1ac554587adc21e35bf752f372fee4b/DSC_0385.jpg" data-mid="253079485" border="0" src="https://freight.cargo.site/w/1000/i/5bc5e0085bf34bd9153efd84252dea8ee1ac554587adc21e35bf752f372fee4b/DSC_0385.jpg" /> <img width="2631" height="3947" width_o="2631" height_o="3947" data-src="https://freight.cargo.site/t/original/i/0a00e35635aa5e9674baf186c5d025bb9af2751519c2e24f7c3817d91f7e8b84/DSC_0527.jpg" data-mid="253079487" border="0" src="https://freight.cargo.site/w/1000/i/0a00e35635aa5e9674baf186c5d025bb9af2751519c2e24f7c3817d91f7e8b84/DSC_0527.jpg" /> <img width="2739" height="4109" width_o="2739" height_o="4109" data-src="https://freight.cargo.site/t/original/i/b7c9c441b8a45e80fdaa83cb8771aa8a3e68591720ad37dfbe2a9afde38f4222/DSC_0256.jpg" data-mid="253079666" border="0" src="https://freight.cargo.site/w/1000/i/b7c9c441b8a45e80fdaa83cb8771aa8a3e68591720ad37dfbe2a9afde38f4222/DSC_0256.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/5aa8a6087cf7d8411bda487e8eeab43921fcdf8b082ed812c327a68963192f91/DSC_1426.jpg" data-mid="253079530" border="0" src="https://freight.cargo.site/w/1000/i/5aa8a6087cf7d8411bda487e8eeab43921fcdf8b082ed812c327a68963192f91/DSC_1426.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/0609852ebf2f13628a0fdcc1db494373e6444f3ffd23acfd6c1bad8dd4087011/DSC_0238.jpg" data-mid="253079664" border="0" src="https://freight.cargo.site/w/1000/i/0609852ebf2f13628a0fdcc1db494373e6444f3ffd23acfd6c1bad8dd4087011/DSC_0238.jpg" /> <img width="3571" height="5357" width_o="3571" height_o="5357" data-src="https://freight.cargo.site/t/original/i/7b3c89138030c25ce1e343b04dcdc37b22ab692297295c36b35056616060dbbe/DSC_1379.jpg" data-mid="253079526" border="0" src="https://freight.cargo.site/w/1000/i/7b3c89138030c25ce1e343b04dcdc37b22ab692297295c36b35056616060dbbe/DSC_1379.jpg" /> <img width="3566" height="5349" width_o="3566" height_o="5349" data-src="https://freight.cargo.site/t/original/i/f25174b07aa379bebdbae5061e00a093ff39ffe5f054b4af90f6f971f06b3775/DSC_0206.jpg" data-mid="253079654" border="0" src="https://freight.cargo.site/w/1000/i/f25174b07aa379bebdbae5061e00a093ff39ffe5f054b4af90f6f971f06b3775/DSC_0206.jpg" /> Concept &amp; Manifesto: This project represents a dual approach to contemporary fashion week strategy: executing high-level digital direction from behind the scenes, followed by technical documentation live from the runway. Following the social media campaign I executed for ModaSofia titled "FOR FASHION FORCES," here it shifts directly onto the catwalk.The resulting images are organized into two distinct visual chapters: • CHAPTER 01 // EDITORIAL PERSPECTIVES Intimate, behind-the-scenes framing and personal creative direction capturing the atmosphere, artists, and raw subcultures of the event. • CHAPTER 02 // THE RUNWAY INDEXA Technical, high-contrast study of clothing in motion under the main spotlights, archiving individual look silhouettes and fabric textures. https://vanyasdesign.com/URBAN-BUSYNESS Tue, 04 Aug 2026 13:14:21 +0000 Vanya Vasileva https://vanyasdesign.com/URBAN-BUSYNESS URBAN BUSYNESS&nbsp;Fashion Shoot published as part of 17:23&nbsp; Creative Director / Lead Photographer <img width="910" height="1182" width_o="910" height_o="1182" data-src="https://freight.cargo.site/t/original/i/0762720b7d89bfa1f2ac5ce34fd393bba6308d73403c5e5f2f0d1aad5c0ba673/Screenshot-2026-08-04-at-16.30.39.png" 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width_o="908" height_o="1182" data-src="https://freight.cargo.site/t/original/i/d259fdedb5e2c3ad953d110f7e32dd1ce87de977ccd863534ef02610df4a4f37/Screenshot-2026-08-04-at-16.17.31.png" data-mid="250958386" border="0" src="https://freight.cargo.site/w/908/i/d259fdedb5e2c3ad953d110f7e32dd1ce87de977ccd863534ef02610df4a4f37/Screenshot-2026-08-04-at-16.17.31.png" /> <img width="910" height="1184" width_o="910" height_o="1184" data-src="https://freight.cargo.site/t/original/i/97ab9601c2514977fed4d28626d9a9b32f9aadcf9303a7478c876424eb409912/Screenshot-2026-08-04-at-16.30.14.png" data-mid="250958486" border="0" src="https://freight.cargo.site/w/910/i/97ab9601c2514977fed4d28626d9a9b32f9aadcf9303a7478c876424eb409912/Screenshot-2026-08-04-at-16.30.14.png" /> <img width="908" height="1180" width_o="908" height_o="1180" data-src="https://freight.cargo.site/t/original/i/3f72bf8def24632e74e3387868fabb220e0590b9591618e5147c50ed9038481e/Screenshot-2026-08-04-at-16.30.24.png" data-mid="250958487" border="0" src="https://freight.cargo.site/w/908/i/3f72bf8def24632e74e3387868fabb220e0590b9591618e5147c50ed9038481e/Screenshot-2026-08-04-at-16.30.24.png" /> <img width="908" height="1184" width_o="908" height_o="1184" data-src="https://freight.cargo.site/t/original/i/a678988511dbdd8e4697c475c8c9a31c2b481a4f4b3347f9bb349da8adf51082/Screenshot-2026-08-04-at-16.17.45.png" data-mid="250958387" border="0" src="https://freight.cargo.site/w/908/i/a678988511dbdd8e4697c475c8c9a31c2b481a4f4b3347f9bb349da8adf51082/Screenshot-2026-08-04-at-16.17.45.png" /> <img width="914" height="1190" width_o="914" height_o="1190" data-src="https://freight.cargo.site/t/original/i/98d75dd19bfc236596eccb183123a9bdc93ad8a9ebe0dc9d922df64c98e10b48/Screenshot-2026-08-04-at-16.17.55.png" data-mid="250958388" border="0" src="https://freight.cargo.site/w/914/i/98d75dd19bfc236596eccb183123a9bdc93ad8a9ebe0dc9d922df64c98e10b48/Screenshot-2026-08-04-at-16.17.55.png" /> <img width="2550" height="3300" width_o="2550" height_o="3300" data-src="https://freight.cargo.site/t/original/i/0057e935da7e9926e0f58bc50eae32d9b372cb84a9b16dda3ba78c1a8962f39c/2U0A3137.jpeg" data-mid="250958408" border="0" src="https://freight.cargo.site/w/1000/i/0057e935da7e9926e0f58bc50eae32d9b372cb84a9b16dda3ba78c1a8962f39c/2U0A3137.jpeg" /> <img width="5712" height="4284" width_o="5712" height_o="4284" data-src="https://freight.cargo.site/t/original/i/e2f0543311e8dbd29546155995928a004d1178a634a3ccef2221233a97ec5b24/IMG_3139.jpg" data-mid="251730790" border="0" src="https://freight.cargo.site/w/1000/i/e2f0543311e8dbd29546155995928a004d1178a634a3ccef2221233a97ec5b24/IMG_3139.jpg" /> <img width="5712" height="4284" width_o="5712" height_o="4284" data-src="https://freight.cargo.site/t/original/i/5149a31d594d808aca7c41b9e7d360560d639bc420b0259ba4914528ad386e8e/IMG_3140.jpg" data-mid="251730791" border="0" src="https://freight.cargo.site/w/1000/i/5149a31d594d808aca7c41b9e7d360560d639bc420b0259ba4914528ad386e8e/IMG_3140.jpg" /> <img width="5712" height="4284" width_o="5712" height_o="4284" data-src="https://freight.cargo.site/t/original/i/240925cf5fab4451c0ace9ea91fda15f33d8ec993c95113169f01d3cb878d529/IMG_3145.jpg" data-mid="251730792" border="0" src="https://freight.cargo.site/w/1000/i/240925cf5fab4451c0ace9ea91fda15f33d8ec993c95113169f01d3cb878d529/IMG_3145.jpg" /> <img width="5712" height="4284" width_o="5712" height_o="4284" data-src="https://freight.cargo.site/t/original/i/d7bbf5bf1e435f4a8072352da65377e2659988edfa24b6b7afcf4c68a158b16b/IMG_3146.jpg" data-mid="251730793" border="0" src="https://freight.cargo.site/w/1000/i/d7bbf5bf1e435f4a8072352da65377e2659988edfa24b6b7afcf4c68a158b16b/IMG_3146.jpg" /> Concept &amp; Manifesto: Urban Busyness is a visual investigation into the friction between velocity and stillness within contemporary urban structures. The project critiques a culture dictated by constant displacement, impending deadlines, and digital connectivity, questioning whether true spatial presence can survive in an environment defined entirely by speed. By utilising the city’s harsh concrete architecture and repetitive geometric lines as both a setting and a metaphor, the imagery visualises the atmospheres that go unnoticed when momentum becomes the default human state. The editorial trajectory is organised into two distinct visual chapters: CHAPTER 01 // INTENSITY &amp; URGENCYDominated by sharp contrasts of bold red and deep black. This sequence captures the confidence, heavy rhythm, and relentless pace of modern city life. CHAPTER 02 // STILLNESS &amp; REFLECTIONA transition into restrained styling, softer tones, and generous negative space. This section strips away the noise to isolate quiet awareness, utilizing subtle vintage aesthetics to contrast the modern landscape and recall an era before permanent digital connectivity. The following images were published as part of 17:23 fashion magazine.&nbsp; https://vanyasdesign.com/SEEKING-CONNECTION Wed, 25 Feb 2026 10:48:00 +0000 Vanya Vasileva https://vanyasdesign.com/SEEKING-CONNECTION SEEKING CONNECTION&nbsp;Fashion Shoot Art Director / Producer / Coordinator <img width="2475" height="3225" width_o="2475" height_o="3225" data-src="https://freight.cargo.site/t/original/i/172dba5c95fa3bb7ed4da4d8c641fc936314a1d0ab6203f1955ab32ea19096f1/1723-No.164-2026_13.jpg" data-mid="245314062" border="0" src="https://freight.cargo.site/w/1000/i/172dba5c95fa3bb7ed4da4d8c641fc936314a1d0ab6203f1955ab32ea19096f1/1723-No.164-2026_13.jpg" /> <img width="2475" height="3225" width_o="2475" height_o="3225" data-src="https://freight.cargo.site/t/original/i/bedff9deec55c22bcf44505bab41ec2efa8620f527bf0c136a2dccecee973929/1723-No.164-2026_12.jpg" data-mid="245314061" border="0" src="https://freight.cargo.site/w/1000/i/bedff9deec55c22bcf44505bab41ec2efa8620f527bf0c136a2dccecee973929/1723-No.164-2026_12.jpg" /> <img width="2475" height="3225" width_o="2475" height_o="3225" data-src="https://freight.cargo.site/t/original/i/ffb8b9cca5087de10b190f2bac9ccaf657bac39299832bbfafdb5231504e26fa/1723-No.164-2026_14.jpg" data-mid="245314063" border="0" src="https://freight.cargo.site/w/1000/i/ffb8b9cca5087de10b190f2bac9ccaf657bac39299832bbfafdb5231504e26fa/1723-No.164-2026_14.jpg" /> <img width="2475" height="3225" width_o="2475" height_o="3225" data-src="https://freight.cargo.site/t/original/i/20c8fbb687c03fb503a6d6f61a12c03408999a2359c4a33c44f7b9dc68b4846f/1723-No.164-2026_18.jpg" data-mid="245314067" border="0" src="https://freight.cargo.site/w/1000/i/20c8fbb687c03fb503a6d6f61a12c03408999a2359c4a33c44f7b9dc68b4846f/1723-No.164-2026_18.jpg" /> <img width="2475" height="3225" width_o="2475" height_o="3225" data-src="https://freight.cargo.site/t/original/i/a85f4418958d48d25af54650c0d56e94f16153dfaab65fd3aac01523c4f212fd/1723-No.164-2026_15.jpg" data-mid="245314064" border="0" src="https://freight.cargo.site/w/1000/i/a85f4418958d48d25af54650c0d56e94f16153dfaab65fd3aac01523c4f212fd/1723-No.164-2026_15.jpg" /> <img width="2475" height="3225" width_o="2475" height_o="3225" data-src="https://freight.cargo.site/t/original/i/2773fc003215009f1cde2a44f70f0844b9e7d9ee2b96206f1483fbda6d41f026/1723-No.164-2026_16.jpg" data-mid="245314065" border="0" src="https://freight.cargo.site/w/1000/i/2773fc003215009f1cde2a44f70f0844b9e7d9ee2b96206f1483fbda6d41f026/1723-No.164-2026_16.jpg" /> <img width="2475" height="3225" width_o="2475" height_o="3225" data-src="https://freight.cargo.site/t/original/i/9e8738de4a32ade72405a5a93d379bd70247246a8dc40eddfe13e53f09ce7d42/1723-No.164-2026_19.jpg" data-mid="245314068" border="0" src="https://freight.cargo.site/w/1000/i/9e8738de4a32ade72405a5a93d379bd70247246a8dc40eddfe13e53f09ce7d42/1723-No.164-2026_19.jpg" /> Concept:Seeking Connection explores the emotional tension between presence and absence. It reflects on the paradox of standing close yet feeling distant. It questions how we attempt to connect while subconsciously protecting ourselves from real vulnerability. Explanation “Seeking Connection” investigates the fragile boundary between intimacy and detachment. The narrative captures the subtle choreography of almost-touching, almost-understanding, almost-letting someone in. It visualises the emotional hesitation that defines contemporary relationships. Through fashion, movement, and spatial composition, the body becomes both subject and metaphor. Gestures remain incomplete, interactions restrained, as if connection is constantly within reach yet never fully realised. Textures and silhouettes reinforce this push and pull — structured yet fluid, intimate yet guarded. “Seeking Connection” becomes a visual meditation on longing, emotional distance, and the complexity of closeness in a world shaped by uncertainty.The following images were published as part of 17:23 publication.&nbsp; https://vanyasdesign.com/FORBIDDEN-LOVE Mon, 12 Jun 2023 18:46:05 +0000 Vanya Vasileva https://vanyasdesign.com/FORBIDDEN-LOVE FORBIDDEN LOVE music video Director / Art Director / Producer Forbidden Love is a deeply personal music and visual project exploring the emotional journey through dysfunctional relationships. Inspired by real-life experiences, the project is structured around three universal stages - love, breakup, and healing with a powerful focus on the healing process. Through evocative storytelling, expressive dance, and symbolic set design, Forbidden Love portrays two couples navigating abusive and emotionally toxic relationships. The visual narrative unfolds across three distinct sets: one representing love and separation, a blue set symbolizing vulnerability and emotional healing, and a final set showcasing the emergence of strength and independence. &nbsp;It has beed directed, art directed and produced by Vanya [Aya] Vasileva. The main purpose is to encourage openness around fragility and emotional pain, reminding viewers that they are not alone-healing is possible, and from it, personal power can rise.Pages from the “Guide of Making” <img width="2125" height="1535" width_o="2125" height_o="1535" data-src="https://freight.cargo.site/t/original/i/740f2930d251441f1f346d0b6fab4d89a3253b7c9e6548b387cda298d217f7d1/guide-digital-_Page_01.jpg" data-mid="233574020" border="0" src="https://freight.cargo.site/w/1000/i/740f2930d251441f1f346d0b6fab4d89a3253b7c9e6548b387cda298d217f7d1/guide-digital-_Page_01.jpg" /> <img width="2095" height="1599" width_o="2095" height_o="1599" data-src="https://freight.cargo.site/t/original/i/142fe19b9370253bf4c14458d00161090bba5e50a78dbae52060b54642892354/guide-digital-_Page_02.jpg" data-mid="233574022" border="0" src="https://freight.cargo.site/w/1000/i/142fe19b9370253bf4c14458d00161090bba5e50a78dbae52060b54642892354/guide-digital-_Page_02.jpg" /> <img width="3142" height="2398" 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data-src="https://freight.cargo.site/t/original/i/38ce1eae8bd3897fa4e676ce29319145760fb5180c51d38b6d82d8840c6af226/guide-digital-_Page_09.jpg" data-mid="233574029" border="0" src="https://freight.cargo.site/w/1000/i/38ce1eae8bd3897fa4e676ce29319145760fb5180c51d38b6d82d8840c6af226/guide-digital-_Page_09.jpg" /> <img width="2210" height="1687" width_o="2210" height_o="1687" data-src="https://freight.cargo.site/t/original/i/e715b8d1b9dcf0b7c0a2a2b79a14538548f7657d6b66b28e4ccb3f11609d722b/guide-digital-_Page_16.jpg" data-mid="233574034" border="0" src="https://freight.cargo.site/w/1000/i/e715b8d1b9dcf0b7c0a2a2b79a14538548f7657d6b66b28e4ccb3f11609d722b/guide-digital-_Page_16.jpg" /> <img width="1802" height="1375" width_o="1802" height_o="1375" data-src="https://freight.cargo.site/t/original/i/4d221a4d3c5d84a147de47d3e5a11adf90193227d9ac0c5927c3ea41494a9a96/guide-digital-_Page_17.jpg" data-mid="233574036" border="0" 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data-src="https://freight.cargo.site/t/original/i/99c2c057311e52d372f2353e2f63467d82d5750203be9e2a0cca820b9ad0f024/guide-digital-_Page_68.jpg" data-mid="233574214" border="0" src="https://freight.cargo.site/w/1000/i/99c2c057311e52d372f2353e2f63467d82d5750203be9e2a0cca820b9ad0f024/guide-digital-_Page_68.jpg" /> <img width="2451" height="1871" width_o="2451" height_o="1871" data-src="https://freight.cargo.site/t/original/i/e2337651158eff78f8736c476b4e46ceac64051741575bc79fa2b050cd92ce39/guide-digital-_Page_66.jpg" data-mid="233574213" border="0" src="https://freight.cargo.site/w/1000/i/e2337651158eff78f8736c476b4e46ceac64051741575bc79fa2b050cd92ce39/guide-digital-_Page_66.jpg" /> <img width="2828" height="2158" width_o="2828" height_o="2158" data-src="https://freight.cargo.site/t/original/i/72ae5b14d1c81716ce25b164c071f92336cba791c96285a4eda94c2fe3ef1466/guide-digital-_Page_65.jpg" data-mid="233574212" border="0" src="https://freight.cargo.site/w/1000/i/72ae5b14d1c81716ce25b164c071f92336cba791c96285a4eda94c2fe3ef1466/guide-digital-_Page_65.jpg" /> <img width="3142" height="2398" width_o="3142" height_o="2398" data-src="https://freight.cargo.site/t/original/i/f8728bab83c0c2a523c5429dd6eeb9600f606f589ec07a2773da8ea06d86358e/guide-digital-_Page_46.jpg" data-mid="233574210" border="0" src="https://freight.cargo.site/w/1000/i/f8728bab83c0c2a523c5429dd6eeb9600f606f589ec07a2773da8ea06d86358e/guide-digital-_Page_46.jpg" /> <img width="3111" height="2374" width_o="3111" height_o="2374" data-src="https://freight.cargo.site/t/original/i/2f1a3c428b76b9106f2875182ae954b572615533b67aacec94536693285cbc05/guide-digital-_Page_70.jpg" data-mid="233574215" border="0" src="https://freight.cargo.site/w/1000/i/2f1a3c428b76b9106f2875182ae954b572615533b67aacec94536693285cbc05/guide-digital-_Page_70.jpg" /> Pages from the “Catalogue” <img width="4016" height="2717" width_o="4016" height_o="2717" data-src="https://freight.cargo.site/t/original/i/46089268858d72ff5ec15f98658068c1bfa14d5482638519f0ff88dfc3721e5e/catalogue-digital-_Page_01.jpg" data-mid="233574580" border="0" src="https://freight.cargo.site/w/1000/i/46089268858d72ff5ec15f98658068c1bfa14d5482638519f0ff88dfc3721e5e/catalogue-digital-_Page_01.jpg" /> <img width="3898" height="2717" width_o="3898" height_o="2717" data-src="https://freight.cargo.site/t/original/i/b4d7a855694309ab7738cd00148a16e28432c42c54f4c50964683907125a27e1/catalogue-digital-_Page_29.jpg" data-mid="233574589" border="0" src="https://freight.cargo.site/w/1000/i/b4d7a855694309ab7738cd00148a16e28432c42c54f4c50964683907125a27e1/catalogue-digital-_Page_29.jpg" /> <img width="3898" height="2717" width_o="3898" height_o="2717" data-src="https://freight.cargo.site/t/original/i/65631a2667792814ec712d66a090d2c5858a2ec4b172bb6affbaa2571a0dfb4b/catalogue-digital-_Page_18.jpg" data-mid="233574584" border="0" 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data-src="https://freight.cargo.site/t/original/i/6f9630fcfac5035e885aba2bcfc9998d8c3eebd8d0eb63b3d34180611eacd039/catalogue-digital-_Page_54.jpg" data-mid="233574600" border="0" src="https://freight.cargo.site/w/1000/i/6f9630fcfac5035e885aba2bcfc9998d8c3eebd8d0eb63b3d34180611eacd039/catalogue-digital-_Page_54.jpg" /> <img width="2599" height="1812" width_o="2599" height_o="1812" data-src="https://freight.cargo.site/t/original/i/7e0af7828633f2f577b5fb15b23fab199b48f1251344eb1b02b2345033971e07/catalogue-digital-_Page_55.jpg" data-mid="233574612" border="0" src="https://freight.cargo.site/w/1000/i/7e0af7828633f2f577b5fb15b23fab199b48f1251344eb1b02b2345033971e07/catalogue-digital-_Page_55.jpg" /> <img width="2833" height="1975" width_o="2833" height_o="1975" data-src="https://freight.cargo.site/t/original/i/9abefb2b61de23a13d0650ce386fc3b4c91e0288646d1fd8cb6fb510e7d91712/catalogue-digital-_Page_52.jpg" data-mid="233574598" border="0" src="https://freight.cargo.site/w/1000/i/9abefb2b61de23a13d0650ce386fc3b4c91e0288646d1fd8cb6fb510e7d91712/catalogue-digital-_Page_52.jpg" /> https://vanyasdesign.com/CARMNE-LOVE Wed, 25 Feb 2026 10:58:34 +0000 Vanya Vasileva https://vanyasdesign.com/CARMNE-LOVE CARMINE LOVE&nbsp;music video Director / Art Director / Producer Concept:Carmine Love explores emotional intensity through narrative imagery. It reflects on passion as both vulnerability and power, translating sound into atmosphere and visual rhythm. Explanation The project was developed from concept to execution, shaping a cohesive visual world aligned with the song’s tone. Set design, colour palette, and shot composition were carefully constructed to reinforce the emotional arc. Direction focused on performance authenticity while maintaining visual precision. Every frame supported the narrative structure, balancing cinematic storytelling with stylised aesthetics. “Carmine Love” becomes a synthesis of sound and image — a controlled yet expressive visual experience. https://vanyasdesign.com/FOR-FASHION-FORCE Tue, 01 Sep 2026 13:03:25 +0000 Vanya Vasileva https://vanyasdesign.com/FOR-FASHION-FORCE FOR FASHION FORCES&nbsp;MODA SOFIA x SERDIKA CENTER&nbsp; Campaign Director <img width="2160" height="3840" width_o="2160" height_o="3840" data-src="https://freight.cargo.site/t/original/i/79304c678db36d854999c1c0ef018b04a1611a72419ce36ca5702218ec0d71f9/Still-SM-Reels_1.25.1.jpg" data-mid="251780701" border="0" data-scale="58" src="https://freight.cargo.site/w/1000/i/79304c678db36d854999c1c0ef018b04a1611a72419ce36ca5702218ec0d71f9/Still-SM-Reels_1.25.1.jpg" /> <img width="2160" height="3840" width_o="2160" height_o="3840" data-src="https://freight.cargo.site/t/original/i/519bfbb7ea71adeb4e0e3bdc4f7c3f506700c106e2694b20a2baa1aa3ddd6334/Still-SM-Reels_1.4.1.jpg" data-mid="251780690" border="0" src="https://freight.cargo.site/w/1000/i/519bfbb7ea71adeb4e0e3bdc4f7c3f506700c106e2694b20a2baa1aa3ddd6334/Still-SM-Reels_1.4.1.jpg" /> <img width="2160" height="3840" width_o="2160" height_o="3840" data-src="https://freight.cargo.site/t/original/i/3e93fb3e891324219f8bfd8569f98fa4fb613f7da2a306558f27b8fc06a28089/Still-SM-Reels_1.2.1.jpg" data-mid="251780689" border="0" src="https://freight.cargo.site/w/1000/i/3e93fb3e891324219f8bfd8569f98fa4fb613f7da2a306558f27b8fc06a28089/Still-SM-Reels_1.2.1.jpg" /> <img width="2160" height="3840" width_o="2160" height_o="3840" data-src="https://freight.cargo.site/t/original/i/35c2386fdf9e2d6423221f9eb0895414d3d102d5d2323f4d4e5449d6050703fb/Still-SM-Reels_1.5.1.jpg" data-mid="251780691" border="0" 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data-src="https://freight.cargo.site/t/original/i/539f1fcf796f9018d82ec6195eef29dd6634cfb7eccf76dff38415d1e7dc0d5a/Still-SM-Reels_1.15.1.jpg" data-mid="251780698" border="0" src="https://freight.cargo.site/w/1000/i/539f1fcf796f9018d82ec6195eef29dd6634cfb7eccf76dff38415d1e7dc0d5a/Still-SM-Reels_1.15.1.jpg" /> <img width="2160" height="3840" width_o="2160" height_o="3840" data-src="https://freight.cargo.site/t/original/i/634a1be28c4fe23203c32ec72e1250cde4c17f9c7051aa9424e47191fe43c255/Still-SM-Reels_1.14.1.jpg" data-mid="251780697" border="0" src="https://freight.cargo.site/w/1000/i/634a1be28c4fe23203c32ec72e1250cde4c17f9c7051aa9424e47191fe43c255/Still-SM-Reels_1.14.1.jpg" /> <img width="2160" height="3840" width_o="2160" height_o="3840" data-src="https://freight.cargo.site/t/original/i/3b984adc62e348a44ed3467b1fac27bf71269df04644875851e9692f1e1697ab/Still-SM-Reels_1.28.1.jpg" data-mid="251780702" border="0" 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data-src="https://freight.cargo.site/t/original/i/f19c8576a370d1add77fa7ec9c822aa275b646c66beeb1189ac4c8dc60e3592b/Still-SM-Reels_1.10.1.jpg" data-mid="251780694" border="0" src="https://freight.cargo.site/w/1000/i/f19c8576a370d1add77fa7ec9c822aa275b646c66beeb1189ac4c8dc60e3592b/Still-SM-Reels_1.10.1.jpg" /> <img width="2160" height="3840" width_o="2160" height_o="3840" data-src="https://freight.cargo.site/t/original/i/5444ffabdefa454a7e14da32f931db5fd15446ef0edfbb2ae32c45ea225896ca/Still-SM-Reels_1.9.1.jpg" data-mid="251780693" border="0" src="https://freight.cargo.site/w/1000/i/5444ffabdefa454a7e14da32f931db5fd15446ef0edfbb2ae32c45ea225896ca/Still-SM-Reels_1.9.1.jpg" /> <img width="2160" height="3840" width_o="2160" height_o="3840" data-src="https://freight.cargo.site/t/original/i/9f890bb18e029028834895247178cf886c364fa4b888c28b4eefdde5d9510419/Still-SM-Reels_1.7.1.jpg" data-mid="251780692" border="0" src="https://freight.cargo.site/w/1000/i/9f890bb18e029028834895247178cf886c364fa4b888c28b4eefdde5d9510419/Still-SM-Reels_1.7.1.jpg" /> Concept: For Fashion Forces is the video campaign created around MODA SOFIA (The Fashion Forum of Sofia), celebrating the community and creativity that drive it. The films capture the people behind the city's fashion scene and the creative spaces they turn to for inspiration. Produced to honour Serdika Center as a proud partner of MODA SOFIA, the campaign positions Cerdika Center not just as a location, but as part of the community's creative journey — a space which represents the story of where inspiration is found. The following assests were published on MODASOFIA’s official Instagram Page and were displayed at Serdika Center. https://vanyasdesign.com/HERA Mon, 12 Jun 2023 18:46:02 +0000 Vanya Vasileva https://vanyasdesign.com/HERA HERA&nbsp;social media assets&nbsp; Art Director / Brand Manager / Photographer&nbsp; <img width="5520" height="3673" width_o="5520" height_o="3673" data-src="https://freight.cargo.site/t/original/i/85f4af86160389adb8fa3a4bd307a18eccb0c027a5a14e75db1cb428332d80ec/DSC_94431.jpg" data-mid="244789858" border="0" src="https://freight.cargo.site/w/1000/i/85f4af86160389adb8fa3a4bd307a18eccb0c027a5a14e75db1cb428332d80ec/DSC_94431.jpg" /> <img width="5640" height="3752" width_o="5640" height_o="3752" data-src="https://freight.cargo.site/t/original/i/b3c049d861ef7c2e2de057b5710e952b5eb892b222ce5d90c888bc3b2cbafdc1/DSC_94341.jpg" data-mid="244789857" border="0" src="https://freight.cargo.site/w/1000/i/b3c049d861ef7c2e2de057b5710e952b5eb892b222ce5d90c888bc3b2cbafdc1/DSC_94341.jpg" /> <img width="3726" height="5600" width_o="3726" height_o="5600" data-src="https://freight.cargo.site/t/original/i/a89806a3e0499b20d1a574029df3502532bcd59f3413ba9df8df9df569786d4e/DSC_95511.jpg" data-mid="244789862" border="0" src="https://freight.cargo.site/w/1000/i/a89806a3e0499b20d1a574029df3502532bcd59f3413ba9df8df9df569786d4e/DSC_95511.jpg" /> <img width="4024" height="6048" width_o="4024" height_o="6048" data-src="https://freight.cargo.site/t/original/i/cc98415a90a05800b212802d5df4190b02fc1e2c297f84f5d1612d7ffeacb13e/DSC_94821.jpg" data-mid="244789859" border="0" src="https://freight.cargo.site/w/1000/i/cc98415a90a05800b212802d5df4190b02fc1e2c297f84f5d1612d7ffeacb13e/DSC_94821.jpg" /> <img width="4024" height="6048" width_o="4024" height_o="6048" data-src="https://freight.cargo.site/t/original/i/fbe54d77f3f6bc15eab914cce0bfe60d0de143f6d03b71c2ac1b9cfc70e98256/DSC_94971.jpg" data-mid="244789860" border="0" src="https://freight.cargo.site/w/1000/i/fbe54d77f3f6bc15eab914cce0bfe60d0de143f6d03b71c2ac1b9cfc70e98256/DSC_94971.jpg" /> <img width="4024" height="6048" width_o="4024" height_o="6048" data-src="https://freight.cargo.site/t/original/i/39dd1b79974dc81bea3167c5bce4ce021b3c74dbcfe1441eb18eb284737904b9/DSC_95051.jpg" data-mid="244789861" border="0" src="https://freight.cargo.site/w/1000/i/39dd1b79974dc81bea3167c5bce4ce021b3c74dbcfe1441eb18eb284737904b9/DSC_95051.jpg" /> <img width="6048" height="4024" width_o="6048" height_o="4024" data-src="https://freight.cargo.site/t/original/i/90a1c215e15bfda001f9f7182629b15c41af04ead33e7d992a6e0ee31723c224/DSC_88961.jpg" data-mid="244789854" border="0" src="https://freight.cargo.site/w/1000/i/90a1c215e15bfda001f9f7182629b15c41af04ead33e7d992a6e0ee31723c224/DSC_88961.jpg" /> <img width="3264" height="5304" width_o="3264" height_o="5304" data-src="https://freight.cargo.site/t/original/i/480f6c5dc969d173f20f80f58fa13eb8998fc995144a5a4fd1634a8a1ac1424c/DSC_90461.jpg" data-mid="244789856" border="0" src="https://freight.cargo.site/w/1000/i/480f6c5dc969d173f20f80f58fa13eb8998fc995144a5a4fd1634a8a1ac1424c/DSC_90461.jpg" /> HERA is a fashion brand which focus is on constructing a cohesive identity from foundation to execution. The branding is developed to feel timeless yet assertive — clean forms, deliberate typography, and a visual system adaptable across physical and digital spaces. From logo creation to textile labels and campaign direction, every element was designed to communicate consistency and purpose. The visual storytelling extended into web and social media, ensuring alignment between concept and presentation. “Hera” represents a brand shaped through structure, intention, and a clear understanding of aesthetic identity. <img width="1728" height="2592" width_o="1728" height_o="2592" data-src="https://freight.cargo.site/t/original/i/af7f9ed81923a8151d7698194e9840da270e0bd2981f478ea185874ad2a4d996/IMG_3031.JPG" data-mid="244927469" border="0" src="https://freight.cargo.site/w/1000/i/af7f9ed81923a8151d7698194e9840da270e0bd2981f478ea185874ad2a4d996/IMG_3031.JPG" /> <img width="1728" height="2592" width_o="1728" height_o="2592" data-src="https://freight.cargo.site/t/original/i/b3a2ebc3afba568383578260525f1bd6c5a64d5d0f2ef69b419588985be7ea27/IMG_2943-3.JPG" data-mid="244927468" border="0" src="https://freight.cargo.site/w/1000/i/b3a2ebc3afba568383578260525f1bd6c5a64d5d0f2ef69b419588985be7ea27/IMG_2943-3.JPG" /> <img width="1728" height="2592" width_o="1728" height_o="2592" data-src="https://freight.cargo.site/t/original/i/9d8aae358530bbb871d380e11f66809452fe6ee6c32207ca8cf11114c622ac5c/image00110.jpeg" data-mid="244789863" border="0" src="https://freight.cargo.site/w/1000/i/9d8aae358530bbb871d380e11f66809452fe6ee6c32207ca8cf11114c622ac5c/image00110.jpeg" /> <img width="1728" height="2592" width_o="1728" height_o="2592" data-src="https://freight.cargo.site/t/original/i/e0f48bed8eba5115963c18ca68b8f3172816b2f2dbe04689128c7976c0171ae0/IMG_0333_VSCO.JPEG" data-mid="244927466" border="0" src="https://freight.cargo.site/w/1000/i/e0f48bed8eba5115963c18ca68b8f3172816b2f2dbe04689128c7976c0171ae0/IMG_0333_VSCO.JPEG" /> <img width="1728" height="2592" width_o="1728" height_o="2592" data-src="https://freight.cargo.site/t/original/i/f2cdf41874491711a22da97bd533f223ec6d48b3d3ff8578e04b4d1c32937a82/image00271.jpeg" data-mid="244789866" border="0" src="https://freight.cargo.site/w/1000/i/f2cdf41874491711a22da97bd533f223ec6d48b3d3ff8578e04b4d1c32937a82/image00271.jpeg" /> <img width="1728" height="2592" width_o="1728" height_o="2592" data-src="https://freight.cargo.site/t/original/i/a4f658dda54e4d42e93d81a38c49675db356e8e5d7c73aed9d4837950e77dec1/IMG_2927.JPG" data-mid="244927467" border="0" src="https://freight.cargo.site/w/1000/i/a4f658dda54e4d42e93d81a38c49675db356e8e5d7c73aed9d4837950e77dec1/IMG_2927.JPG" /> <img width="1728" height="2592" width_o="1728" height_o="2592" data-src="https://freight.cargo.site/t/original/i/576ef2bb38cdebe00fab39e401e03c9688d1251e56671281ab811818c45a59a7/image00112.jpeg" data-mid="244789864" border="0" src="https://freight.cargo.site/w/1000/i/576ef2bb38cdebe00fab39e401e03c9688d1251e56671281ab811818c45a59a7/image00112.jpeg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/ebf1e49f807795e625ad301c4e1f671aae424031eb7bbd702b75551d91089ece/DSC_0251.jpg" data-mid="245808208" border="0" src="https://freight.cargo.site/w/1000/i/ebf1e49f807795e625ad301c4e1f671aae424031eb7bbd702b75551d91089ece/DSC_0251.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/7afdfadf6b5b617fb5d7329a72beccbf04588485ad2810fe31913f8e511b7781/dvoina-edited-.jpg" data-mid="245808211" border="0" src="https://freight.cargo.site/w/1000/i/7afdfadf6b5b617fb5d7329a72beccbf04588485ad2810fe31913f8e511b7781/dvoina-edited-.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/28b3094605efad8b6f64bd27634f8b06f18151c13e3e21bcd04f59d1a51e21e9/vg-suit.jpg" data-mid="245808218" border="0" src="https://freight.cargo.site/w/1000/i/28b3094605efad8b6f64bd27634f8b06f18151c13e3e21bcd04f59d1a51e21e9/vg-suit.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/599a3f5177283acee06b606b32955f18c5ee20abefa377dc3aa0dec39e0f9146/vg-2.jpg" data-mid="245808214" border="0" src="https://freight.cargo.site/w/1000/i/599a3f5177283acee06b606b32955f18c5ee20abefa377dc3aa0dec39e0f9146/vg-2.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/673c9a2a9120d2df2568c9432fdea02cbd81abfabe22b991dd048a0fa3e4dbbb/vg-4.jpg" data-mid="245808215" border="0" src="https://freight.cargo.site/w/1000/i/673c9a2a9120d2df2568c9432fdea02cbd81abfabe22b991dd048a0fa3e4dbbb/vg-4.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/4333314cf325fef43133c892fc906a029ce067096f1866315a828725b5fd2a31/vg-lace-2.jpg" data-mid="245808217" border="0" src="https://freight.cargo.site/w/1000/i/4333314cf325fef43133c892fc906a029ce067096f1866315a828725b5fd2a31/vg-lace-2.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/02aea019bc8b3f98c9f896b547d209fb3595c5b6ed766941778ebcad05f360fd/vp-lace-viki-done.jpg" data-mid="245808219" border="0" src="https://freight.cargo.site/w/1000/i/02aea019bc8b3f98c9f896b547d209fb3595c5b6ed766941778ebcad05f360fd/vp-lace-viki-done.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/28577d4c0d03faf70077a3368839b22a25c9f6fc74a52b8b80430071b64befda/vp-pink-skirt-done.jpg" data-mid="245808222" border="0" src="https://freight.cargo.site/w/1000/i/28577d4c0d03faf70077a3368839b22a25c9f6fc74a52b8b80430071b64befda/vp-pink-skirt-done.jpg" /> <img width="3231" height="4682" width_o="3231" height_o="4682" data-src="https://freight.cargo.site/t/original/i/6c3d18c0a298ba2f5d0456e541e3574694e2873e42f9b9c33d4b95fc779bb727/vp-long_edited.jpg" data-mid="245808221" border="0" src="https://freight.cargo.site/w/1000/i/6c3d18c0a298ba2f5d0456e541e3574694e2873e42f9b9c33d4b95fc779bb727/vp-long_edited.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/b386aab4433bf0419e942641437152457959ff7e4e95e67947321cd98b7931e9/DSC_0242.jpg" data-mid="245808206" border="0" src="https://freight.cargo.site/w/1000/i/b386aab4433bf0419e942641437152457959ff7e4e95e67947321cd98b7931e9/DSC_0242.jpg" /> https://vanyasdesign.com/DIZZIAK Mon, 12 Jun 2023 18:46:04 +0000 Vanya Vasileva https://vanyasdesign.com/DIZZIAK DIZZIAK Art Director / Graphic designer <img width="5000" height="5000" width_o="5000" height_o="5000" data-src="https://freight.cargo.site/t/original/i/4efe7281dbb64d76cdf026333507b107640ef519035dc35a23afc8bf76753135/phone_14_01.png" data-mid="226664871" border="0" src="https://freight.cargo.site/w/1000/i/4efe7281dbb64d76cdf026333507b107640ef519035dc35a23afc8bf76753135/phone_14_01.png" /> <img width="1586" height="842" width_o="1586" height_o="842" data-src="https://freight.cargo.site/t/original/i/23e5ad082afda0f4026e0e52b99d269c02dd6a6e37b5a16651373c5d09e1485e/Screenshot-2025-02-16-at-20.29.07.png" data-mid="226664800" border="0" src="https://freight.cargo.site/w/1000/i/23e5ad082afda0f4026e0e52b99d269c02dd6a6e37b5a16651373c5d09e1485e/Screenshot-2025-02-16-at-20.29.07.png" /> <img width="1346" height="648" width_o="1346" height_o="648" data-src="https://freight.cargo.site/t/original/i/bcba1c049f5a94f25d1a50e8fbbfd21f9af0df3afe05170af127e2411aff7fc0/Screenshot-2025-02-16-at-20.26.44.png" data-mid="226664799" border="0" src="https://freight.cargo.site/w/1000/i/bcba1c049f5a94f25d1a50e8fbbfd21f9af0df3afe05170af127e2411aff7fc0/Screenshot-2025-02-16-at-20.26.44.png" /> <img width="1180" height="528" width_o="1180" height_o="528" data-src="https://freight.cargo.site/t/original/i/ea13597a505780b06814e6a1990141c9c34f0d55fa4ca93247967d14b0738144/Screenshot-2025-02-16-at-20.43.37.png" data-mid="226665023" border="0" src="https://freight.cargo.site/w/1000/i/ea13597a505780b06814e6a1990141c9c34f0d55fa4ca93247967d14b0738144/Screenshot-2025-02-16-at-20.43.37.png" /> Dizziak – Bold, Inclusive, and Unconventional This group project reimagines Dizziak’s&nbsp;brand identity and digital presence&nbsp;through a&nbsp;bold, punchy, and music-inspired visual strategy. Centered around&nbsp;vibe and diversity, our campaign emphasizes Dizziak’s genderless, ageless philosophy and commitment to&nbsp;all hair and body types. We created dynamic 360° product visuals, blending&nbsp;analog textures with digital motion graphics, alongside&nbsp;sticker campaigns, location-based branding, and social media content&nbsp;to enhance engagement. Our&nbsp;video series&nbsp;showcases four diverse characters incorporating Dizziak into their daily routines, reinforcing its necessity for everyone. Additionally,&nbsp;CD-inspired Insta posts&nbsp;highlight London’s raw and fashionable lifestyle, transforming stills into striking visuals. Through social media mockups and a curated content strategy, our project strengthens Dizziak’s positioning while reaching new audiences with&nbsp;authentic, high-impact storytelling.